Our undergraduate course equips you with core business skills and knowledge, and then goes on to develop highly valued specialist marketing expertise. Our teaching staff have specialist knowledge and research interests in several areas of marketing theory and practice with several years business and marketing experience in national and international companies.
We offer a high-quality learning experience that will provide you with the skills to develop your marketing career. We encourage critical thinking, analysis and the ability to present your ideas with clarity.
Work placement opportunities
We encourage all of our undergraduate students to take a placement year between the second and final year. It allows you to apply your accumulated skills in paid employment and gain valuable hands-on experience. It significantly adds to your CV and many students return to university for their final year with firm job offers.
Placement companies include: BMW, Bosch, Channel 4, Disney, Electronic Arts, Hewlett Packard, Home Office, IBM, Ipsos Mori, ITV, lastminute.com and Microsoft.
In the final year, students choose up to four specialist marketing options which carry exemption from the advanced certificate of the Chartered Institute of Marketing
- Marketing, MSc
- Marketing (Branding and Communication) MSc
- Marketing (International Marketing) MSc
- Marketing (Social Marketing) MSc
- Social Marketing, PGCert
Our postgraduate courses will strengthen your existing skills and qualifications, support your career progression, make sure you meet professional requirements, and provide rich personal development.
The courses will develop both theoretical and practical knowledge through a combination of structured teaching and independent study and research. Students come from a range of countries and bring a multi-cultural perspective to the courses.
Past graduates have been employed in a variety of roles, such as brand management, marketing research, sales, retail management, PR, direct marketing, digital marketing, advertising and promotion, events management and international marketing.
Our graduates have developed professional marketing careers with IBM, BSkyB, Unilever, American Express and Coty. Many of our postgraduates go on to develop careers with multinational companies in Europe and internationally with organisations such as L'Oreal, Kimberley Clark and IBM. Others have registered for doctoral programmes in marketing.