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Business and Management

Courses now booking:

DIY Public Relations

Friday 18 January (full day) and Fridays 15 February and 15 March 2013 (half days)
A course for any business wanting to raise their profile through the media but without blowing the budget on a PR agency.
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Social media: getting started and using it effectively

Friday 22 February 2013
The one-day course will give delegates the confidence to engage with the three major social media networks and the knowledge and skills to do so effectively. Delegates will also have an understanding of the role of social media in modern communications; its strengths and weaknesses and how to avoid common pitfalls.

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Practical marketing for business

27 February to 15 May 2013 - 10 sessions with a two-week break for Easter (Wednesdays 27 March and 3 April), University of Brighton, Moulsecoomb.
An ideal course for anyone who needs practical training in marketing - b
y the end of the course you will not only have an understanding of a range of powerful marketing tools, but also a clear understanding of their practical implementation and implications.
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Strategic management: managing success

Spring 2013, dates to be confirmed. University of Brighton, Moulsecoomb.
A management programme covering some of the key management and business issues of today: strategic marketing management, financial management, people management and business planning and implementation.

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Accelerated Productivity

New dates to be confirmed, University of Brighton, Moulsecoomb.
A practical course that uses a sound theoretical framework to support you in actively implementing permanent improvements to your work.
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Scenario Planning

Courses on request
Scenario planning is a strategic planning tool used to make flexible long-term plans. It is very valuable for a wide spectrum of organisations, both in the public and private sector.
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Introduction to marketing and sales: developing your business for greater profitability

Dates to be confirmed
This is a highly interactive and thought provoking course which will challenge participants to look at the fundamentals of their marketing and sales activities, to see how these can be improved to increase revenue and profitability. It is a series of four half-day classes run over a four-week period.
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All course fees include course materials, refreshments and lunch on each day of the course. Fees are VAT free.

Masters level CATS points will be awarded on credit-bearing courses, to those who successfully complete the optional assessments.

For more information please contact Barbara Gretton, tel 01273 642204 or email b.m.gretton@brighton.ac.uk