CENTRIM’s work will investigate (whether and) how the practices and the impact of business innovation coaching differentiates in different stages of the lifecycle of an SME. For instance, the enablers and therefore the practices to support SMEs in the early stage may be quite different from the enablers and practices of SMEs in the maturity stage.
A number of associated issues will be investigated. Firstly, we will examine the issues and the challenges of assessing the innovation needs of SMEs to ensure that a coach with the appropriate competencies is offered. Secondly, we will explore how innovation coaching can help SMEs to enable business development, realign their organisational structures and foster their co-operation strategies. Finally, we will consider the extent to which innovation coaching can help SMEs deal with the upscaling challenge, enhancing the profitability and growth performance of the SME.
The research is expected to leverage the impact of business innovation coaching in the SME Instrument. The impact is expected to be clearly substantiated in qualitative and quantitative terms, for instance, on turnover, employment, market size, IP management, sales, return on investment and profit.