Enterprise, innovation and entrepreneurship
Being enterprising and innovative, in its broadest sense, is an attribute that leads to employees generating and pursuing new ideas or approaches.
Your enterprise and entrepreneurship ability is as much about your ability to be innovative and creative as it is about your potential to set up a business. Other attributes might include:
- Creative thinking
- Opportunity analysis
- Making things happen
- Commercial awareness
To be able to apply creative thinking techniques to generate ideas for a range of situations related to enterprise, as well as developing ideas for new products, services, community projects or social enterprises.
To be able to select the best ideas generated, and analyse them, focussing on benefits and impact; customers and competitors; industry analysis; marketing and communications etc.
Making things happen
To be able to implement ideas and see them through, by networking and engaging with relevant stakeholders, and accessing the appropriate support. To be able to use your own initiative to overcome any challenges whilst turning ideas into reality.
To be able to identify the key functions of an organisation and understand how those units work together and support each other. To understand the range of business challenges in relation to sustainability and growth.
To understand the process involved with setting up a venture, and the support available to individuals seeking entrepreneurial careers. To recognise entrepreneurial opportunities related to one’s own discipline or area of study.