Business Management with Economics and Placement Year BSc(Hons)

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Why choose this course?

In your first year you take core modules shared with our other Business Management degrees.

From your second year you specialise in the area of business which interests you most: economics, entrepreneurship, finance, human resource management, law or marketing. This can help you to decide in which area of business you would like have a career and prepare you to be your own boss.

Your third year is a key part of the course. On your salaried placement year you will apply your learning to real-life situations and challenges, have a chance to meet and network with potential employers, and get real work experience before you graduate – something that employers value and which can help build your CV.

You have the opportunity to gain an additional qualification, the CMI Diploma in Management and Leadership.

Making sure that what you learn with us is relevant, up to date and what employers are looking for is our priority, so courses are reviewed and enhanced on an ongoing basis. If you apply to us, you’ll be told about any new developments through Student View.

Year 1 

First year core modules give you a broad understanding of business principles.

Core modules explore economics, marketing, HR, organisational behaviour and finance.

Modules

• Business Economics

  In this module you will develop your understanding of key economic concepts by applying them to contemporary issues within the world of business and through the application of quantitative techniques. You will also gain an understanding of how political, economic and environmental factors influence the world of business.

• Marketing Principles

  This module introduces the role and function of marketing within organisational frameworks. You'll develop an understanding of basic qualitative and quantitative tools available for analysing and interpreting the marketing environment.

• Organisational Behaviour and Human Resource Management

  This module will introduce you to a range of concepts, principles and theories that have been adopted within the study of organisational behaviour and human resource management.

  This module will provide you with a grounding for understanding how people are managed and organised in the workplace.

• Financial Knowledge and Skills for Business

  This module provides you with an introduction to fundamental concepts in the fields of financial accounting, management accounting, and finance. You will develop a basic understanding of an organisation’s financial position and performance through the application of appropriate analytical tools and procedures.

• Enterprise Project and Skills

  In this module you will create a business plan, a project plan and a marketing plan that include a digital presence.

  You'll integrate and apply skills and learning from other year one modules using project management skills to deliver a practical and applied business project, and will need to demonstrate a clear understanding of market dynamics, financial structures and HRM employment strategies.

  The module is underpinned with a strong skills component which develops quantitative, research, project, academic, team working, personal development and business skills.

• Managing Systems and Operations

  This module will introduce you to the use of digital technologies and operations management in business.

  The module will highlight how managers use digital technologies to measure and improve operations and systems performance, and will provide an understanding of the processes and the methods to improve them in both service-oriented and manufacturing-sector organisations. A range of contemporary issues, innovation and future trends in Information Systems (IS) and operations management will be showcased

Year 2

From your second year, the required modules you take determine the degree title you will graduate with.

Modules

• International Business Analysis
• Business Problem Solutions
• Law for Business
• Economic Theory and Applications

Options*

• Creativity in Enterprise
• Design and Innovation
• Working in the Voluntary Sector
• Understanding Finance Theory and Practice
• Personal Financial Planning
• Leadership
• Gamification
• Sustainable Operations and Procurement
• Information Systems and Decision Making
• Digital Marketing and Analytics

*Option modules are indicative and may change, depending on timetabling and staff availability.

Placement year

During your placement year you will also complete a business project. This project is an assessed part of your degree and, depending on the topic you choose, could also provide a valuable piece of insight for your placement employer.

Previous placement companies include American Express, BMW, Bosch, Channel 4, Disney, Electronic Arts, Hewlett Packard, Home Office, IBM, Ipsos Mori, ITV, lastminute.com, Microsoft and Rolls-Royce Motor Cars.

Our dedicated Placements and Employability team will support you throughout, helping you to get a placement.

Final year

Required modules focus on strategy and management. Option modules give you the freedom to explore a diverse range of topics related both to economics and other aspects of business and include finance, marketing international business, law and corporate social responsibility.

Modules

• Strategy
• Managing and Developing People
• Placement Project

Options*

• Small Business and Entrepreneurship
• International Law and Socio-economic Development
• Labour Economics  
• Game Theory in Economics, Finance and Business  
• Environmental Economics  
• Financial and Capital Markets  
• The Digital Economy  
• Contemporary Issues in Economics
• Political Economy in Europe  
• International Finance  
• Understanding Employee Relations  
• Employee Selection and Development  
• Happiness: Work and Society  
• International Human Resource Management  

• Organisational Change  
• Retail Marketing and Distribution 1 and 2  
• Marketing Planning and Strategy  
• Consumer Psychology  
• Social Marketing
• Marketing Across Cultures  
• Responsible Enterprise  
• Procurement and Supply Chain Management
• Researching Contemporary Issues in Strategic Management

*Option modules are indicative and may change, depending on timetabling and staff availability.

Course leader 

Course fees

If you choose to take the professional placement (sandwich) year offered on this course you will pay a reduced fee during this year. Our fee for the professional placement year is £1,410 for UK students and £2,180 for international students. This fee may be subject to small increases, in line with inflation.

The fees listed here are for the first year of full-time study if you start your course in the academic year 2023–24.

You will pay fees for each year of your course. Some fees may increase each year.

UK undergraduate and some postgraduate fees are regulated by the UK government and increases will not be more than the maximum amount allowed. Course fees that are not regulated may increase each year by up to 5% or RPI (whichever is higher).

If you are studying part-time your fee will usually be calculated based on the number of modules that you take.

Find out more

• Fees, bursaries, scholarships and government funding info for UK and international undergraduate and postgraduate students
• Student finance and budgeting while studying
• About the university’s fees by checking our student contract and tuition fee policy (pdf).

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